|
|
|
10 Benefits of Being a Blogger
I have been a blogger since September 2004 but only began to take it seriously this year. My blogging journey began when I stumbled upon a company owned by Google named Blogger.com that offered free tools to build a website.
In fact Blogger...
Creating Your Own Product: What Should You Write About?
Copyright 2005 Ronald Gibson
You would like to create your own information product, but you are stuck. What the heck should you write about? This could be the hardest step involved in this entire process. The reason I say that is because when...
How To Increase Your Web Profits by ‘Cutting the Hype’
Copyright © 2005 Ross Storey – http://bestwebcopy.zapz.biz ‘Hype’ is now an often used slang word which is short for ‘Hyperbole’, pronounced ‘Hy – per – bul – ee’, with the accent on the ‘per’ (not ‘hyperbole’ as in ‘super- bowl’). The dictionary...
What is Blogging
Blogs have been around for many years but have recently become somewhat a new ‘craze’. A Blog is short for Web Log is basically an online journal. They can be set up at little to no cost at all, and can be used for a wide variety of things. Some...
Writing About How Easy It Is, Don’t Make it So
It seems that the VERY popular fashion of article writing is not unlike real world clothing fashion in that; the same things keep coming around with seasonal regularity. In fact, more so with the fast paced development of the ‘home business’ or...
|
|
| |
|
|
|
|
|
|
The Secret of Search Engine Optimization
How to do search engine optimization is one of the best kept secrets in the world. Even though you would think it is all out there in forums and other websites, when you try to figure it out, you will find you can’t find the forest for the trees.
Let me put it plain and simple. The secret of search engine optimization is not about keywords, or titles, or meta keyword tags, or meta descriptions, or heading tags, or keyword density, or alt attributes, or what ever other on-the-page factor you can find. Even links aren’t the secret.
The real secret of search engine optimization is Harmony!
Harmony between all the factors I just mentioned and many more other factors as well. And that is exactly why it is not easy to find a great SEO company for your website. Every SEO can talk about the importance of a title, or any of the other factors, but try finding one that talks about how it all works together.
Harmony is the real power of SEO and it needs to be supported by lots of hard work, especially focused on link building. But here too harmony comes into play.
Many SEO’s that I talk with about harmony tell me
that of course I am right and that it is so obvious it isn’t worth mentioning. But the truth is that not that many people (SEO’s included) are able to bring real harmony to their pages and website.
Putting keywords in title, meta keywords, meta description and heading tags, that’s easy. But that’s just the most basic form of harmony in a web page. Just think of how keywords fit into text found in the title, description, heading tags and the copy. Should you just place the keywords in there somehow, or may it be better to be a bit more considerate when choosing what to write in all these places?
What about topical structure? Is your site completely structured according to a logical topical structure? There are so many indirect factors that are as powerful as link building. And it is hardly possible to put it into words as it is more an art than a science to get it right.
About the Author
Peter Faber is the Implementation Director of http://www.i-brane.com; a search engine optimization company located in Brazil with a focus on Brazil, the USA and Europe. He also has his own SEO Blog in http://www.seo-works.com.
|
|
|
|
|
|