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Informative Articles

Blogging: You Gotta Do If For Your Business
In the 'good old days' - about three years ago - you used to keep in-touch with your customers using phone calls, email messages and face to face meetings. Nowadays the world has changed. People expect even more frequent updates, yet it's nearly...

Get more traffic with your Blog
I’ve been online for some time now working with many different website that have brought in lots of traffic and sometimes even a bit of money. It turns out the basic rules about website marketing are also true for blogs. 1. Theme based content –...

How To Build Traffic To Your Blog
Copyright © 2004 Priya Shah http://www.priyashah.com With the growing interest in blogging as a means of online promotion and branding, a lot of marketers are starting blogs to promote their opinions, products, books and services. But a blog is...

The Future of RSS is Not Blogs
Copyright 2005 Sharon Housley Blogs vaulted RSS into the limelight but are unlikely to be the force that sustains RSS as a communication medium. The biggest opportunities for RSS are not in the blogosphere but as a corporate communication...

Top Search Engine Optimization Tips - Part Two
Welcome to the second part of our series of articles on search engine optimization. In the previous article we discussed keywords, domain names, content and keyword density issues. This article moves past that to the nitty gritty of improving your...

 
Google
Blogging for Profit Using AdSense

This article is designed to teach you how to profit from blogging, writing to a website in the form of regular posts, without spending anything. The keys to this idea lie in two of Google’s programs, Blogger.com and AdSense.

The first obvious step is to find a niche. While it is possible to have a general interest blog, it may not be as profitable as targeting a specific subject (click here to read the logic behind targeted advertising).

Once you settled on a subject you like, its time to set up your blog. Blogger.com is great for beginners. Not only is it free (and free of ads, unlike most free hosting services), it has integrated support for AdSense (more on this later). For now, pick a suitable but catchy name and choose one of the pre-made designs.

Of course, now you have to start making posts to your blog. There are two main types of posts. The most common type of content on blogs seems to be commentary plus a link to the actual news source or website of interest. Then there are original content posts which will have others link to you (much like you do in your commentary posts). Either way, make sure its interesting to have readers coming back.

Now its time to apply for Google’s AdSense program. AdSense is a pay per click program which matches ads to the content of your page. Every time a visitor to


your site clicks on one of these links, you receive a small amount of revenue (the minimum advertisers can bid for a link is $0.05, of which you receive a percentage. Many phrases can have bids as high as several dollars per click).

The content of your site determines what ads appear, and therefore how much you will ultimately make. The placement and appearance of ads, however, can have just as great an impact on how much you make.

There are a few tips for maximizing ad revenue. First, the appearance of the add itself is important. Google clearly labels all its units as advertising, but allows you to determine the colors of the links and the background. It is important that this match the look of your site. The more blatant an ad is, the more likely it is to turn off visitors. Just as important is the location of the ad units. They should appear on the top half of your page, and preferably on the left side. This insures the ad is viewed by most visitors.

Having covered the basics, its now time for you to experiment to discover what works best for your new blog. The best part is, it costs nothing to try.

About the Author

Chris Rivers is a writer for http://www.ClickForDeals.net. Visit the site to learn more about maximizing profits through affiliate and pay per click programs. Articles appear on the site exclusively one week before they are syndicated.